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Mindfulness Daily is a 40-day meditation app for beginners from Jack Kornfield and Tara Brach. The entire project took 3 months to complete and included logo design, design of the UI, and creating a marketing website. 

  • Creative direction

  • Responsive website design

  • App design

  • UI/UX design

  • Logo and brand identity

  • Content architecture

  • Iconography design

  • Graphic design

  • Launch implementation

  • Collaboration with developers

The Problem

Two of Sounds True leading mindfulness teachers wanted to offer a progressive 40-day training that would be delivered in a native app appropriate for any level of meditator. The app needed to represent a journey, that would be well-crafted, well-delivered, and easy to use. We wanted the interface to encourage the user in a light-hearted way to continue and complete the entire program. 

The Solution

I designed an app imitating a journey--40 meditations organized into four themes and relevant subsections. As the user completed each session the lotus icon animates and fills with the color of the themed category in order to encourage the user on his progress. At the end of the program, the lotus animates once again but his time fills with all the colors as a representation and celebration of final completion. 

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